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Parts of Asia and Europe have been hit hard by coronavirus, and it is now making its way west. A leaked government document suggested that 80% of the UK population could be infected by the outbreak, in a “reasonable worst case” scenario, as reported in The Independen...

Data cleaning is the process of ensuring that your data is correct, consistent and useable. Learn the six steps in a basic data cleaning process.  So you’re working with data to measure and optimize your fleet program. Have you also added data cleaning to your ...

As marketers, we know that search engine optimization (SEO) is necessary. It helps webpages rank highly on search engine results pages (SERPs). After all, 67% of all clicks go to the first five organic search results on Google. So for traffic, SEO is a must. But h...

It’s never a bad time to improve your marketing strategies. With a new year just around the corner—and a whole new decade, at that—everyone is making resolutions to better their lives and their businesses. What better time to resolve to increase engagement and action wi...

Social media has absolutely revolutionized the many ways that brands can market to potential buyers. Through the ability to reach vast numbers of people, exposure to new brands is now easier than ever. Brand communities give products and their makers a chance to cultiva...

Data mining is not a new term, but for many people, especially those who are not involved in IT activities, this term is confusing Nowadays, organisations are using real-time extract, transform and load process. In this way, users can warehouse data smoothly and w...